I could only imagine what some of the older lawyers and judges said when social media started to become a popular avenue for expressing people's thoughts. It has created a large portion of work, not to mention the rules and standards are still being written. In an article titled, "How Social Media Is Pushing the Limits of Legal Ethics"they go through several examples of social media being used in legal situations. The article varies from jurors tweeting while doing their juror duty to jurors being chosen through Facebook and they even discuss if a Foursquare check-in will work as an alibi or as proof that you were at a disclosed place at a certain time.
An interesting fact that I stumbled upon while reading articles on this subject was the widening of the intergenerational gap. Here is a quote explaining this idea.
"The last 2 decades, in particular, have been characterized by exponential advances in technology, especially by personal access to ever more sophisticated electronic devices for information retrieval and communication. Concomitant changes in cultural mores relative to the use of such devices have widened the intergenerational gap, affecting all institutions, including law and education." (http://www.medscape.com/viewarticle/736430)
One thing is for certain, as social media changes the rules, laws, and ethics surrounding it will also change. It will be interesting to look back at cases that go all the way through the supreme court and see rulings that have dealt with social media and the laws of the First Amendment.
Tuesday, November 15, 2011
Tuesday, November 8, 2011
Text Messages, Apps and QR Codes
I remember getting excited in the early 2000's when I found out I could get sports updates via text messages to my cell phone. I spent hours signing up for all my favorite sports teams. On average I would receive 10-50 text messages a day with breaking news or every time my favorite football team scored. As technology has progressed applications (apps) have taken over the majority of how I receive information, both in sports and even with news. On my phone at this time I have seven different sports apps. One collects all the tweets from players, coaches and journalists for the NFL, NHL and NCAA football. Two of them are apps that I use for my fantasy sports teams. Two others are getting updates on scores for the various sports I follow and the final two are direct links to my favorite baseball team and my favorite NFL teams ranking and schedules.
Another thing that I have enjoyed in the last few years that has still kept text messaging relevant for me has been using certain apps to do group texting. I use this with several friends to discuss sporting news and often to argue which teams are better than others. It has been a fun way to have a group discussion via text messaging. The two I have used for this are Group Me and Google Voice but there are several other options. Here is an article that goes over the top 5 of these applications.
Another app that has taken the technology and advertising worlds by storm is the use of QR codes. Like a barcode it stores information that can instantly be uploaded to your phone. I have seen several local businesses in Logan, Utah take advantage of the QR codes. For example. Lebeau's has a QR code on the wall at every table in their restaurant. If you upload the information each one is a different business that is advertising their products or services. Marketers, advertisers and PR pros are continually helping to write the book as to how to use QR codes and what to avoid. Here is an article explaining this point. I have seen QR codes on head stones, I have seen them in random shapes of different companies logos but they all have two things in common. They store information and they are a risk when downloading it to your phone. As with any technology hackers and people who enjoy destroying things use technology to send viruses and corrupt programs that can cripple your phone or computer. When scanning a QR code, you are taking a risk that it is malicious, so be careful!
Another thing that I have enjoyed in the last few years that has still kept text messaging relevant for me has been using certain apps to do group texting. I use this with several friends to discuss sporting news and often to argue which teams are better than others. It has been a fun way to have a group discussion via text messaging. The two I have used for this are Group Me and Google Voice but there are several other options. Here is an article that goes over the top 5 of these applications.
Another app that has taken the technology and advertising worlds by storm is the use of QR codes. Like a barcode it stores information that can instantly be uploaded to your phone. I have seen several local businesses in Logan, Utah take advantage of the QR codes. For example. Lebeau's has a QR code on the wall at every table in their restaurant. If you upload the information each one is a different business that is advertising their products or services. Marketers, advertisers and PR pros are continually helping to write the book as to how to use QR codes and what to avoid. Here is an article explaining this point. I have seen QR codes on head stones, I have seen them in random shapes of different companies logos but they all have two things in common. They store information and they are a risk when downloading it to your phone. As with any technology hackers and people who enjoy destroying things use technology to send viruses and corrupt programs that can cripple your phone or computer. When scanning a QR code, you are taking a risk that it is malicious, so be careful!
Tuesday, November 1, 2011
Search Engine Optimization
This concept has to be one of the most brilliant ideas in online work. Using certain algorithms you can help companies get higher and higher on search engine lists. For example, if your tag line were something like "Your business elevated," you can use search engine optimization to have your company come up when key words are entered at google. Perhaps when people search for business ideas or help your name could come up. If you offer unique services you can have those services come up when people are searching for certain ideas that you offer but they may not know you exist. I must admit I am quite ignorant in this topic so far but currently am learning more about it for a business that I helped create. I found an article that goes over the Ethical Search Engine Optimization Practices, which is something that is critical to know.
Another article I found described some tips for doing search engine optimization on a local level. Some of the tips include getting your company name in to as many directories as you can. Online and in print, like phone books and then submit your site to local search engines like google business center and stuff like that. The more work you do in the beginning will result in the more success that comes from this great tool.
Another article I found described some tips for doing search engine optimization on a local level. Some of the tips include getting your company name in to as many directories as you can. Online and in print, like phone books and then submit your site to local search engines like google business center and stuff like that. The more work you do in the beginning will result in the more success that comes from this great tool.
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